Before Anthony Robbins became the world’s best known performance coach, he found himself burdened with nine different companies with little synergy among them, and a series of effective but disconnected workshops. We were hired to provide strategic planning to Anthony Robbins and his executive team.
We conducted competitive analysis, helped sharpen Robbins’ positioning, and worked with the leadership learn to identify new program delivery models that did not require Tony Robbins to be physically present (TNT-Tony not there). We also better integrated a series of executive integration workshops.
This project spurred major redirection of organization units and realignment of seminar elements. This project lead to the creation of Robbins’ Mastery University, an integrated series of high performance workshops whose modular design increased operational effectiveness flexibility as customers could take courses in any sequence. These programs are ongoing and continue to improve the lives of attendees worldwide.