B.E. Meyers & Co. is a leader in applying innovative electro-optics technology to national security, defense and civilian purposes. For example, their non-lethal vision disruption laser (GLARE) - used by U.S. forces in Iraq to slow down vehicles approaching checkpoints - has dramatically reduced civilian fatalities. Success of this system and other breakthrough products resulted in spectacular 300% growth in one year!
Rapid growth, however, creates a host of problems. Balancing operations among marketing, engineering, and production required juggling skills, but there was no integrated system to set priorities. The result was inefficiency, lost opportunities, and an over-extended staff.
We have guided two annual intensive strategic workshops, each time defining and tackling critical performance issues with the executive team. Most recently, we established a company-wide priority-setting process that linked the marketing-focused “bid board” process with their internal product improvement process. This improved their ability to establish current priorities that reflect long-range goals as well as handle continuing demand.
Along with an improved process for allocating scarce financial and technical resources, communications among key players improved. They continue to ride the growth curve by implementing the systems needed to develop, manufacture, and sell industry-leading products.